This toothpaste gives you a four-dimensional rejuvenating whitening process, gentle enough for daily use:
Developed in collaboration with Switzerland's leading oral care manufacturer.
To Swedish brand Selahatin the everyday chores of oral hygiene should be small moments of luxury.
After founder Kristoffer Vural's sense of smell was amplified as a result of a stroke, he found that while many scents sparked colorful synesthetic experiences, using toothpaste remained drab and pleasureless—thus, Selahatin was born.
Keeping teeth clean and fresh becomes an indulgent experience with Selahatin's collection of aromatic, artisanal oral cleansing products.