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Blue Forever - WHITENING TOOTHPASTE

Price
Regular price 220 SEK
Regular price Sale price 220 SEK

Quantity

Pickup available at Katarina Bangata 17

Usually ready in 24 hours

Take your oral care to the next level with Selahatin's whitening toothpaste that combines emotion and function with artisanally crafted scents and lush texture.

Blue Forever is a love letter to the Mediterranean Ocean, centered around the romantic innocence of washed out memories, viewed through a lens of time past. Blue Forever is a beautiful blend of citrus, lime, licorice & peppermint.

This toothpaste gives you a four-dimensional rejuvenating whitening process, gentle enough for daily use:

  1. Deep cleansing (Sodium Lauryl Sulphate)
  2. Exfoliating (Hydrated Silica)
  3. Polishing and light-reflecting (Hydroxypatite)
  4. Enamel-bleaching (Sodium Bicarbonate)
  • Anti-inflammatory Limonene from Citrus fruit and antioxidant Edelweiss extract boosts bacterial balance and maintains healthy gums.
  • The natural amino acid Betaine moisturises and nourishes.
  • Mineralising Hydroxypatite provides proactive care for sensitive teeth.

DETAILS

  • Size: 65 ml
  • 1100 ppm fluoride
  • Anti-inflammatory
  • Suitable for sensitive teeth
  • Contains antioxidants
  • Housed in recyclable aluminium tubes
  • Vetted by The Swedish Dental Association
  • Vegan/Cruelty free
  • Dermatologically tested

Made in Switzerland.
Developed in collaboration with Switzerland's leading oral care manufacturer.

ABOUT
To Swedish brand Selahatin the everyday chores of oral hygiene should be small moments of luxury.
After founder Kristoffer Vural's sense of smell was amplified as a result of a stroke, he found that while many scents sparked colorful synesthetic experiences, using toothpaste remained drab and pleasureless—thus, Selahatin was born. 

Keeping teeth clean and fresh becomes an indulgent experience with Selahatin's collection of aromatic, artisanal oral cleansing products.

 

Carbon-neutral shipping with Shopify Planet
Carbon-neutral shipping on all orders
506kg
shipping emissions removed
That's like...
2073
kilometers driven by an average gasoline-powered car
We fund innovations in...
Direct Air Capture
Bio Oil
Mineralization

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